Simple and interesting games occupy a leading position in the ranking of applications by
app developers for smartphones. How realistic is it to create a profitable application and will get a considerable return on the investment? Let's talk about the development trends of the game market and how to successfully launch a game project.
Profitable mobile game: what is it?
A successful mobile game is the same as a profitable mobile game. What characteristics can recoup the investments made in the application?
- Tenacious design. Beautiful and vibrant graphics are the first thing the audience pays attention to. Starting with a simple type of icon that determines the recognition of your game among millions of others. Then the user evaluates the aesthetic component of the overall design.
- Addictive gameplay and semantic content. Hooking an audience is difficult, but even harder to keep it. The mechanical component is also important. With the help of creative strategies and options, the game will become popular and will be in the rank high. The cherry on the cake for successful development of the gameplay can be considered the long-term involvement of the user in the game with the help of special promotions, bonuses, closed levels. As a result, the audience is fishing - they will want more and more. Mobile app developers will help you develop a profitable mobile application with an original story and fascinating gameplay.
- User-friendly interface. Ease of management is the key to understanding your game. When all options are intuitive, the player enjoys the process of passing levels. A clear interface really leads to an increase and retention of the audience.
- Technical equipment. Few users will like a game that crashes constantly or is buggy in every way (there are many errors that slow down the game process). For this reason, technical support is important not only at the development stage but also after the final testing.
Genres perfect for developing a profitable mobile game
The genre palette of mobile games is quite diverse. Every year, there are new subcategories of applications. In order to determine the most successful type of subcategory, we need to understand the current trends and preferences of the audience.
1. Eternal Runner or Runner
The technical advantage of this type is the excellent work on the touchscreen. The main theme of the gameplay is the continuous struggle of the character with himself. In such a game, there are many records that you can always beat because they are set by the player himself. In our case, the main goal of each gamer is to set a record and take first place in the general list of leaders.
Success stories: TempleRun 2,
Subway Surfers, Despicable Me: Minion Rush, Agent Dash, Sonic Dash, The Little Fox
2. Arcade
It is very simple to play such games with one hand - a one-time tap on the screen is enough to control the character. The creation of "arcade" implies many opportunities for creativity: the selection of almost any idea of the game, strategy, and design.
Successful stories: Tiny Wings, Angry Bird, Platformer, Piano Tiles, Agar.io
3. "Racing" or "Racers"
Dedicated to lovers of speed and beautiful cars. This type of game is a win-win option for several reasons: a wide audience, the ability to implement bold technical and design concepts. Here, app developers can come up with many universal gaming solutions: from car brands to the locations' atmosphere.
Success stories: Asphalt 8, Horizon Chase Turbo, Asphalt 9: Legends, Nitro Nation 6, Need for Speed: NL
4. Match-3 RPG
The idea of combining match-3 puzzles with RPG role-playing games dawned on our Japanese friends, and they hit the mark. Such games captivate players with their interaction of solving puzzles through battle and the ability to overcome difficulties. Now, games of this type are rapidly gaining momentum and are turning into some of the most profitable in the world. The audience is constantly growing.
Success stories: Puzzle & Dragons, Heroes, and Puzzles, Rainbow Tail, Empires & Puzzles
5. "Reflexes Games"
These games are tied to the ability of the body to respond quickly. That is, for the successful completion of the stage, instant actions are important. Accordingly, the strategy is based on the interaction and pumping of reaction reflexes. In structure, such games are similar to eternal runners, but here it is human reactions that are more important. Therefore, the faster you click, the better.
Success stories: Super Hexagon, Street Fighter V, King of Fighters, BlazBlue, Guilty Gear
